Guatemalen Coffee Company Video Production & Packaging

I partnered with Velodrome Coffee Company from Marquette, Michigan to document a journey that went far beyond beans and brewing. Traveling with their team to the highlands of Guatemala, I produced, filmed, and edited a short documentary-style video that captured the story behind their direct‑trade relationships with local farmers. The project wasn’t just about coffee—it was about connection, sustainability, and the people whose hands bring the craft to life. From mist‑covered mountain roads to sunlit drying beds, I chased real moments with my lens, blending handheld intimacy with cinematic pacing. In tandem, Velodrome also debuted a striking new packaging design—clean, minimalist pouches featuring bold cycling-inspired branding and thoughtfully structured labels—bringing the visual identity full circle. The final piece served as a powerful visual story for Velodrome, bridging the gap between their mission and the faces behind the flavor.